"Sins & Virtues" unfolds as an engaging exhibition hosted at the Victoria and Albert Museum in London. This project is an exploration of the concept of sins, brought to life through a series of motion posters. Each poster features 3D-modeled objects associated with “sins”, elevating the visual experience by seamlessly blending 2D and 3D art. High color-contrast palettes were incorporated to captivate attention and evoke emotional resonance. The selection of serif, sans-serif, and decorative fonts aims to highlight visual diversity, contributing to a layered and immersive storytelling experience.